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Web Strategy

For medium to large web projects, a good amount of research and planning are required before starting with design or development. We at Burgeon will guide you through the process, evaluate all aspects of project needs and come up with website specification document which act as strong foundation to successfully carry out the design and development of your project.

  • Accurately calculate the timeline, budget & requirements for your web project.

  • Convince investors that our project is serious and well thought.

  • Reduce the cost overruns and other potential project problems that may surface at later stage.

STEP 1: DISCOVERY

Client Interviews:

You are the best person who understands the IN & OUT of your business. At this stage where we learn everything we need to know about your business to help you with your online strategy.

Goal Analysis:

In this step we your goals for your business in coming years and the role of your online strategy to achieve those goals?

Industry & Competitive Analysis:

As we understand your business, we research what other companies in your industry (including your direct competitors) are doing both their online and offline strategies to market their businesses.


STEP 2: PLANNING

Feature Planning

Evaluating & finalizing about features which are central for the success of your website.

Architecture:

Planning about structure of information on the website (e.g. content management systems, database structure and management).
 

STEP 3: VISUALIZE

Wireframe Creation

In this step we translate ideas into visual form which gives clients a clear idea of what website will look like. In this step, we get all the visual elements in place which will form base for design step.